Here we attempt to place Dialogue in the context of this expenditure; but before we make comparisons, let's just take a moment to analyse just what all the above are designed to do: in the main they're to drive business your way. And how do we define 'your way' in 2013?
Via your website.
And what are your potential clients looking for when they come to your website? The answer to this critical question is almost always: 'should I choose these agents to sell/let my property?' (and that, of course, is where Dialogue comes in).
Back to comparisons: Dialogue costs, at the very most, £170 per month (reducing for agents with multiple branches). How about the list in the first paragraph? Well, we know nearly as well as you do how much the average agent spends in a month on these, from leaflets and door-drops (at between £500 and £1500 a thousand) to mainstream print advertising (a half page in the Evening Standard in the £000's), web design is never less than £300 a day, and it's the same for outsourced PR. All to drive traffic to your door, and today's door?
Your home page!
So it can look like this...
Or it can look like this*...
No comments:
Post a Comment
HelpHound is all about feedback, so please feel free to comment here...